Mindy Meyer’s Pink Campaign – 3 Lessons in Marketing
A gimmick. A stunt. It will ruin her career as a lawyer. That’s what some are saying about Mindy Meyer’s “pink” campaign…
Holmes, Paterno, Mayer – Power of Symbols
Media, hungry for readers, frame the big stories in terms of symbolism. For James Holmes, it was the need for gun…
Contrarian Marketing – 3 Tips from Image Marketing Consultants
“Contrarians,” as they are called, get attention because they think out of the box. For example, on Wall Street, when everyone…
Branding: What Chris Christie Is Teaching Us
Branding is the unique space your product or service owns in the minds and hearts of your customers. It’s the foundation…
PR Skills to Use in Your Everyday Life
Wouldn’t it be wonderful to have your very own publicist? Someone who would do whatever it took to make you…
Image Marketing Consultants named in Hartford Business Journal’s list of top 25 Advertising and PR firms in Hartford County
We are proud to announce that Image Marketing Consultants has made the Hartford Business Journal’s top 25 List of Advertising…
Plan the Perfect Valentine’s Day Party!
Being in the marketing, public relations, and event-planning industry – we love a good excuse for a party. With Valentine’s…
Sales Expert Jack Daly to Speak in Connecticut
We have been doing some public relations, marketing and event planning work for the Connecticut Chapter of the Entrepreneurs’ Organization,…
Is Your Company Using Social Media Effectively?
The age of Social Media is upon us. Sites such as Twitter, Facebook, and YouTube are now household names, and…
4 Ways to Beat the Winter Blues
Now that the holidays are over, we’re all longing for the warmth of summertime. Unfortunately we’ve got quite a few…